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Gourmeta

Brand Identity and Packaging 

Gourmeta Packaging
CONTEXT & BRIEF /
Create a compelling packaging concept for a new and unique chocolate bar brand with at least 2 flavors.
CONCEPT /

"Gourmeta" is a collection of artisanal chocolate bars, each inspired by a Valorant agent's background and flavors from their homeland. These chocolates pay homage to the cultural diversity within the game, helping agents at home to explore flavors in Japan, China, the United Kingdom, the Middle East, and beyond. It's not just chocolate; it's a culinary discovery inspired by Valorant's agents.

PROCESS /

The idea was to craft a keepsake for gamers and fans alike. The customer is an enthusiastic gamer who enjoys exploring new cuisines and flavors. In their free time, they like staying updated with gaming trends and even discovering unique product experiences.

Gourmeta is designed to connect the audience at home with a culinary Valorant experience. I chose to recreate the Valorant bomb as the chocolate housing with the added flair of being able to slide open, similar to the in-game version.

Gourmeta Chocolate Bars
Gourmeta Packaging Open
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