Amanda Chum
Graphic Designer & Illustrator
ello, nice to meet you
ABOUT
At a young age, I discovered that crafting and drawing opened
up a world of limitless possibilities, granting me the freedom
to express myself. While I was introduced to dance and piano
growing up, it was illustration that consistently challenged my
skills and potential as a designer.
'Chum' isn't just in my name—it's a promise of luring visuals
that spark connections. Just as chum entices fish to gather,
I craft experiences that invite audiences to dive deeper into
the narrative of each design. My approach not only attracts,
but also engages and fosters meaningful interactions.
I am Amanda Chum, a graphic designer and illustrator based in
LA with an emphasis in brand, packaging, and visual interaction.
Education
ArtCenter College of Design [2020/2025]
Candidate for a Bachelor of Fine Arts in Graphic Design + Minor in Business
Experience
ArtCenter College of Design [2023/Present]
Orientation Leader
Pasadena
ArtCenter College of Design [2023/Present]
CSE Digital Assets
Pasadena
ArtCenter College of Design [2023/2024]
ACSG Graphic Design Representative
Pasadena
Recognition
[2020/Present]
Tipo Conference, Reflections & Resolutions, Click Clack, and Under The Veil
[2020]
Jody Taylor Arts Scholarship, Mid-Valley Arts Scholarship
Press
Interview Bold Journey [2025]
ArtCenter Dot Magazine [2024]
Educators went big and bold at ArtCenter for 2024’s AICAD Symposium 🡥
Interview Canvas Rebel [2024]
some selected
PROJECTS
VinFast
Brand Identity and Experience Design
CSE Lunar New Year 2024
Packaging and Illustration
Gourmeta
Brand Identity and Packaging
Reflections & Resolutions
Brand Identity and Packaging
Twitch Aegis
Motion Design and Web Design
Tipo Conference
Brand Identity and Print
Click Clack
Brand Identity and Packaging
